2006 Worlds Championships, Salzburg – Official Race Poster – Race Winner, Paolo Bettini

UCI StraBen Rad WM – Campionati Mondiali de Ciclismo su Strada UCI
2006 UCI Road World Championships

This original poster commemorates the 2006 UCI Road World Championships held in Salzburg, Austria, from September 19 to 24. Featuring bold colors and a dynamic composition, the design places two cyclists in sharp focus against the iconic backdrop of Salzburg’s Old Town and Hohensalzburg Fortress. The slogan “Auf den Spuren der Weltmeister” or “In the Footsteps of World Champions” captures the spirit of the event.

Salzburg hosted this edition of the World Championships on a technical and scenic course known for its winding city streets and rolling countryside. Italian rider Paolo Bettini won the elite men’s road race, securing his first world title. Swiss cyclist Fabian Cancellara won the elite men’s time trial. Marianne Vos of the Netherlands claimed gold in the elite women’s road race, marking the beginning of her legendary career.

The poster serves not only as promotional material but also as a visual celebration of Austria’s role in global cycling and the cultural backdrop of Salzburg.

This poster has been archivally and professionally linen-backed.

Virtually all original vintage posters of this era were viewed as temporary advertising and were printed on very thin paper. While expensive, linen backing is a conservation method used to mount, stabilize, preserve, and protect vintage posters, allowing them to be displayed or framed without compromising their value.