1922 Cycles Alcyon Advertising Poster

$580.00

This refined 1922 Alcyon poster is a beautiful piece of historical advertising for Alcyon, one of the powerhouse cycling squads of the early twentieth century. Printed in elegant black and pale blue on a light ground, it is laid out as an ornate commemorative plaque.

At the very top sits the Alcyon head-badge: a stylised seabird in flight above water and reeds, set inside an Art Nouveau cartouche and wrapped by a banner reading “ALCYON.” The name and emblem refer to the mythical alcyon bird believed to bring good omens and calm seas, making it a fitting symbol for a brand that wanted its machines linked with reliability and smooth, effortless speed.

Below, an oval action photograph shows an Alcyon rider in full flight, surrounded by a ring of portrait medallions that present the team’s stars. Flowing script announces that these champions will ride “les bicyclettes et motocyclettes Alcyon” in “les grandes épreuves de 1922,” a promise that Alcyon machines will be seen at all of the major races that season. The whole design is enclosed within a laurel-leaf border, reinforcing the theme of victory and prestige.

The riders highlighted here are some of the most important Alcyon professionals of the era. Belgian road specialist René Vermandel would go on to win Liège–Bastogne–Liège in 1923 and 1924 and the 1922 Tour of Belgium, results that cemented his reputation as a classics and stage-race rider. Fellow Belgian Louis Mottiat, nicknamed “L’homme de fer”(The Iron Man) for his toughness, was a double winner of Liège–Bastogne–Liège in 1921 and 1922 and one of the most reliable workhorses in the peloton. Frenchman Émile Masson and Belgian Félix Sellier were likewise central figures for Alcyon: Masson took Bordeaux–Paris in 1923 and the Tour of Belgium in 1919 and 1923, while Sellier later claimed Paris–Brussels three years in a row from 1922 to 1924 and Paris–Roubaix in 1925. Charles Juseret was a Belgian road specialist who rode as a professional from 1916 to 1928 and won the long-distance Bordeaux–Marseille race  and a stage of the 1923 Tour of Belgium.

The lower center vignette shows French track specialist Henri Meunier, identified on the poster as champion de France de vitesse over 350 metres, signalling Alcyon’s strength on the track as well as the road. Flanking Meunier are two portraits captioned “Jolly (jeune)” and “Jolly (aîné),” father and son. Georges Jolly won the 500 cc Grand Prix de Lyon in 1922 riding an Alcyon machine.

Behind these faces stands Alcyon’s formidable reputation. Owned by Edmond Gentil and based near Paris, Alcyon was one of the dominant French bicycle and motorcycle manufacturers of the era, with its professional team winning multiple editions of the Tour de France and many of the great one day classics. This poster captures that golden period in a single sheet, blending early racing photography, graceful typography, and the famous bird crest into a beautiful piece of advertising art.

 

This poster has been archivally and professionally linen-backed.

Virtually all original vintage posters of this era were viewed as temporary advertising and were printed on very thin paper. While expensive, linen backing is a conservation method used to mount, stabilize, preserve, and protect vintage posters so they can be displayed or framed without compromising value.

This poster is an original first printing, not a reproduction.

Year: 1922
Artist: N/A
Imp: N/A

Size:  40.5 x 52.5 cm (16 x 20 ¾  inches) – Linen Backed Archival Mounting

Posters are sold unframed. Framed images are display ideas only.

This is a one-of-a-kind item; please review the photos carefully to determine the condition.

This item is listed on multiple platforms, and availability is subject to prior sale elsewhere.

In stock

SKU: PT-200315 D8-R Category: Tag:

Description

Alcyon Cycling Team

The Alcyon cycling team was a French professional road cycling team from 1905 to 1962. Sponsored by Alcyon, a French bicycle manufacturer, it became one of the most successful teams in history. In total, Alcyon riders won 14 Tour de France titles (including 7 with national teams), 13 Paris-Roubaix titles, and 11 Bordeaux-Paris titles. The team began its activities in 1906, securing its first four Tour de France victories before World War I, with François Faber (1909), Octave Lapize (1910), Gustave Garrigou (1911), and Odile Defraye (1912). In 1909, Calais was the team’s manager, and Alphonse Baugé was the sporting director. Ludovic Feuillet took over as the sporting director in 1910.

Like many other bicycle manufacturers, Alcyon joined a consortium employing many cyclists under the name “La Sportive ” immediately after World War I. This consortium won the Tour de France from 1919 to 1921 before dissolving in 1922. The member companies – Automoto, Peugeot, and Alcyon – each restarted their own cycling teams.

Alcyon became one of the top teams and dominated the Tour de France between 1927 and 1929, with three more victories: Nicolas Frantz (1927 and 1928) and Maurice De Waele (1929). This dominance ended with the introduction of national teams, following the controversial victory of Maurice De Waele. Although De Waele was ill, he received assistance from fellow Alcyon riders who blocked the race to help him win, contrary to the rules. Isolated riders and competitors were also asked to help. De Waele won a stage in Malo-les-Bains and took the overall victory. The race’s outcome led Henri Desgrange to remark, “They made a corpse win! How could a Yellow Jersey so easily stripped of its position have kept the lead?” As a result, in 1930, the Tour de France was contested by national teams to break the dominance of commercial teams, such as Alcyon.

Despite this shift, Alcyon riders continued to win the Tour de France with their national teams. Frenchman André Leducq won the first national-team Tour in 1927, and again in 1932, while another Alcyon rider, Georges Speicher, triumphed in 1933. Belgian riders under Alcyon’s sponsorship, Romain Maes and Sylvère Maes, won the Tour de France in 1935, 1936, and 1939.

After World War II, the team was known as Alcyon-Dunlop (1922-1959). The team ceased its sponsorship after 1958 but remained active until 1961, led by former rider Georges Speicher and Paul Wiegant. In 1962, the team was renamed Gitane-Leroux for its final year, sponsored by the Leroux chicory company.

 

Demi-Fond Champion – Stayer Racing

So what is the Demi-Fond anyway? Today, it is commonly known as Stayer Racing.

The discipline of motorpacing is over a century old. It has been a part of cycling since the late 1800s, when motorcycle paced races were popular on both the velodrome and the road. Before motorcycles were used, tandems of up to five riders paced cyclists to go farther and faster than the individual could alone.

Each rider teamed up with a pacer who could push up his speed. The motos roared around the track, often without mufflers and with flames flaring from the exhaust. The races, called Demi-fond, covered 100-kilometer races, and the riders completed in just over an hour. The cyclists, who are known as stayers, tucked themselves tightly behind the pacers on specially designed bikes made to handle the g-forces of the track bankings and to get them as close as possible to the rear of the motorcycle. Motorcycles were designed to push the limits of speed on the steeply banked tracks, and to keep the rider sheltered and tucked in close behind.

It was a dangerous discipline. At high speed, a blown tire or broken bike often proved fatal. In the early 1900s, racers reached speeds of 90 km/h, and by the 1920s, they were doing over 120 km/h. In their incessant pursuit of speed, records, money and fame, many died when they came crashing down on the track, or went flying up and over the banking into the grandstand of spectators. At the turn of the century, stayers were some of the highest paid athletes in North America and Europe. Track grandstands were filled with tens of thousands of people and the riders were household names. Even though it isn’t as popular as it once was, motorpaced racing still exists and motorbikes are used to train and fine-tune cyclists’ fitness for the regular road, cyclocross, and track season. To this day, lower-powered derny machines, 90cc motorcycles that are specially designed to pace riders, are used on the steeply banked tracks during the European six-day races.

An experienced pacer will know for how long to hold it and when to back off. He is often a cyclist himself, who knows how to gauge the roads, the corners, the speed, and the rhythm of the ride. He drives the motorbike as if he is pedaling in a racing peloton. In a fight to stay as close as possible to the motorbike, the cyclist will occasionally touch the rear fender in a moment of inattention, striping it with black tire marks. The slipstream, at times, feels like a lifeline: In it, we fly, but the minute we are out in the wind, we flounder.

Read the full article by Michael Barry here – CompetitiveCyclist.com

***************

Want to Know Even More About the Demi-Fond?  Keep Reading this fantastic piece from PEZ Cycling

The French used to call it, ‘le demi-fond,’ in English we called it, ‘the big motors’ or ‘pace following’ or ‘stayers.’ Intrepid riders on specially built machines with a small front wheel and reversed front forks so they could tuck in tight behind their leather-clad pacer whilst turning monster gear ratios. At it’s best it’s a wonderful, if ecologically unsound spectacle, especially on a big old concrete bowl with the motors roaring and the big machines running at autobahn speed with crazy guys in silk fronted and wool backed jerseys tucked in behind them.

For a long time it was hugely popular across Europe and it still survives in Germany and to a lesser extent, in Switzerland but in its own popularity and big money lay the roots of its demise as a World championship discipline. ‘Bungs’ some call them, others ‘pay offs’ or simply ‘bribes,’ there was no way you could win without your pacer being well enough remunerated to ride FOR you. But you never knew if he was going to until the Worlds final when for some reason – a big bung from another rider – you kept hitting the roller because he was backing off when he should have been accelerating.

The UCI – and everyone else in track cycling knew it was getting out of hand and so closed the book on the event as a Worlds discipline. The last amateur Worlds for the event was held in 1992 and the last professional Worlds in 1994 with Germany’s Carsten Podlesch winning both races; he once explained a few years back to me that he was therefore World champion FOREVER.

This is just a tiny excerpt, read the full article by Edmond Hood and see some amazing photos here – PezCyclingNews.com

 

Additional information

Weight 3 lbs

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